talking about scholarly article that was almost IMPOSSIBLE to post. keep in mind the library wouldnt let me print either

"Scott Page claims that groups of diverse persons are better at solving problems and making predictions than individuals who are smarter or groups with uniform perspectives and methods of looking at problems." 

This article is a review on a book that was written about diversity by Scott Page.  It is all about how a group of diverse people are more likely to solve a big problem than a group of alike people.  A diverse group has a set of different cultural backgrounds and probably grew up with a set of completely different beliefs and childhoods.  When a problem arises, like how to advertise a product for something... a group of diverse people are more likely to come up with the idea of a great way to apply to all viewers and not just one group of people.  The company definitely wants to look appealing to as many people as possible and the diverse advertising team will come up with the idea that will apply to all people, with different backgrounds, income, and beliefs.